About F11

Located in Happy Valley, F11 Foto Museum was established in September 2014 as the first and only private museum in Hong Kong dedicated to photography.  The Museum occupies a fully restored three-storey building from the 1930s.  While retaining many of the building’s original Art Deco architectural features, the restoration has incorporated stylistic elements of photography.

The Museum’s founder and director, Professor Douglas So BBS JP, is passionate about photography and heritage conservation. A corporate lawyer by training, Douglas was formerly the Executive Director of Charities, General Counsel and Company Secretary of The Hong Kong Jockey Club, as well as the Vice-President at The University of Hong Kong in charge of institutional advancement. He is currently the Chairman of the Advisory Committee on Built Heritage Conservation, Museum Advisory Committee and M Plus Collections Trust.  Douglas was also Chairman of the Antiquities Advisory Board from 2019-2024.

The vision of F11 Foto Museum is to promote photography through well-curated exhibitions of rare cameras, books and photos.  Artists exhibited including Robert Capa, Henri Cartier-Bresson, Elliott Erwitt, Alexander Rodchenko, Jacques Henri Lartigue, Bruno Barbey, Paulo Pellegrin, Ed van der Elsken, Eikoh Hosoe, Ilse Bing, Frank Horvat, David Douglas Duncan, Bob Willoughby, amongst others.  This bold F11 experiment also hopes to encourage more creative conservation and revitalisation efforts for heritage buildings in Hong Kong.

The first two floors of the Museum are dedicated to photo exhibitions, while the top floor showcases rare photo books and camera equipment.  The rooftop is a green oasis in the midst a friendly and quiet residential neighbourhood.  Visits are by invitation only.